Fast Company looks at the economic possibilities of YouTube, which is letting more and more people turn cat videos and supercuts into a living, and created a DIY style of TV stardom:
Casual YouTube viewers may not realize the extent of the sub-economy taking place on YouTube, which has hundreds of “partner” channels, mostly with amateurs who built their following online, that make six figures or more per year; thousands more pull in more than $1,000 a month from their pages. Even one-hit wonders like the Double Rainbow guy or the “Charlie bit me” kid can end up making thousands as Google’s algorithms sense when videos are going viral and strike a deal with the creator to sell ads.
Those who’ve found success on YouTube say you can’t treat it like a hobby if you want continued financial success.
FC also gets into some smart tips for how to be successful, things like hire a producer and be patient. If you want to be the next Bieber, check this out.